Tech jewelry taking on Tiktok
Driving social media traffic, and turning this traffic into ecommerce sales, is not an easy task. InStoreMag details Evermee founders Jonas Vogedes and Gerrit Kesten foray into Tiktok and their success.
"Combining romance and technology, Evermée’s smart locket necklaces allow users to easily upload and display images of their loved ones just by scanning the locket with their smartphones.
“Jewelry has always been used to cherish memories with loved ones,” Jonas noted. “With Evermée we are enhancing this ability through the use of technology. In hundreds of TikTok videos, customers and creators have recorded how this hidden ability turned a little gift into a profoundly touching surprise for their loved one.”